Jewelry.......A painful first fact

 Jewelry in general is not a good short term investment.  If you wander into a store and buy a nice diamond ring for your "I love you forever" HONEY, you had better stay together for a long time, because you will not see most of that money ever again.


Jewelers are in business.  That means that they buy the gold and stones at wholesale.  They pay jewelers to design and do the work to manufacture a piece.  And they must sell the pieces at a profit.  That means that the item is only intrinsically worth a fraction of the retail cost.  


Now, if your local jeweler buys a piece that is premanufactured from a  wholesaler, that wholesaler also makes a profit, taking raw materials and manufacturing the jewelry and then selling it at a profit to your local jeweler who, in turn, has to make a profit.

  

If your pearl necklace's pearls come from the Arabian Sea, there will be the purchase price, export duties, import duties and transportation costs including insurance before the manufacturer ever even sees them. Then they must be graded, sorted for size, drilled and set.


So, if you get dumped, and your "I love you forever" gives your ring back, you may take it to your jeweler to sell it back to him, and perhaps only get ten cents on the dollar. A pawn broker may give you almost nothing at all (unless the stone is significant) for the diamond, and only give you a few bucks a gram for the gold including the small diamonds set in it. (A gram is about the weight of a paper clip.)  "Single cut" diamonds may only be worth five or ten dollars anyway.


If you leave a piece for the jeweler to sell on consignment, they can just as easily buy a new piece from a wholesaler, they do not really need your piece.  So they may only offer you 30 cents on the dollar to display it in their case so they can mark it up to make a profit.  You get only the 30 cents because even if they do sell it, people will not spend as much on an old or used piece as a new one...the jeweler has to sell at a discount as well.


To be fair to the jeweler, if you purchase a pair of shoes from a retailer, they are not going to buy them back from you at the same price you paid for them.  


One trick is to buy at auction to get an immediate profit by paying much less than retail.  


Buy estate jewelry from a retailer when available at a discount.  


Buy great named pieces from a big company that is selling to a collector's market rather than  normal retail.  


Go to estate sales, tag sales and auctions.  


Look for sales, especially going out of business sales.


On the other hand, you should buy something from a jewelry store because you love it, it is beautiful and you cannot live without it.


Assuming that costs continue to rise, your grandchildren may make a profit.  But the idea is to forget the possibility of profit entirely.(Though I can now do pretty well on pieces I bought in the 1970s.)

If you buy a diamond at auction or from an estate sale or antique shop owned by a dummy...know what you are looking at, as far as quality is concerned, and have non antique stones set in a modern setting to avoid simply outdated, ugly and unfashionable designs. You may then turn a profit.  Truly good estate jewelry is valuable and you should only alter it if is is out of date and from a period that did not do great design.


This blog is meant to educate you about what you are looking at.  Very important is to understand that you should not be hesitant to buy something from a good jeweler if you love it and plan to keep it.  It is not as if you can hammer one like it together in the basement some evening.(And your honey may not like wearing something that is not new anyway.)


If the piece you are buying was owned by a famous person or nobility, then you probably can't lose even if it is overpriced!  Plus, your honey might like the idea of wearing a piece of Elizabeth Taylor's jewelry.  Make sure there is proper documentation for this sort of thing. Have the seller provide a certificate or make sure that it is stated on your reciept where it came from.


Many great jewelers have estate pieces available in their stock.


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